One of the reasons the concept of co-working is booming is authentic networking. Remote professionals go there not only to work, but also potentially meet others to establish quality business relationships.
Venture X and other experts list some advantages that co-working spaces do best to pave the way for meaningful networking:
They Welcome Complementary Professionals
Co-working hubs are open to all kinds of professionals, but they tend to attract those that complement one another. Even if they belong to different industries, they’re all remote workers who face similar challenges and enjoy the benefits of having non-office jobs. These shared spaces set the stage for symbiosis, which is crucial for freelancing professionals.
They Create a Casual Environment
Unlike traditional offices, co-working environments are laid back. They mimic the ambiance of coffee shops — complete with essential amenities, such as high-speed Internet and an expansive counter space. In turn, everyone can conveniently start business relationships over a cup of Joe or build connections in an informal manner, which eliminates pressure.
They Provide Small, Intimate Settings
They come in different sizes, but they have communal areas where professionals can get to know each other in peace. The anti-thesis of large conferences, shared workspaces help make face-to-face meetings and meaningful conversations to happen. As a result, professionals engage more deeply and establish trust more quickly.
They Set the Stage for Chance Encounters
In coworking environments, it’s only a matter of time before one bumps into another. Most of these chance encounters wouldn’t necessarily blossom into strong connections immediately. But they create situations that to lead to interactions. Actually, some shared workplaces even host fun events about anything to bring people closer together.
Opening a coworking space is a viable venture if you know what you’re doing. One way to increase your chances of success is to franchise an established business. This way, you can adopt a proven system, get sage advice from industry insiders, and reduce the risks that come with it.