Search Engine Optimization is the lifeblood of a successful blog or website. Having an online presence is not enough; you need to be found online if you have to convert online users to customers. Speaking of being found online, SEO services in Singapore like purpleclick.com can help you achieve that.
But did you know you can save on these services by adopting easy strategies? Here is what you need to do:
1. Create your own content
Can you write informative, easy-to-read and original content? Then you can go ahead and create content for your site. Unlike anyone else, you are in a better position to know more about your niche and the problems your audience are going through. You can write an article about this and save a lot in the long-term.
2. Update your social media sites often
Facebook and Twitter are excellent SEO tools because users like sharing what they read with their online friends. Search engines index posts and tweets which means that as you continue to share more about your business or niche, more people will read and share the messages, and you will get backlinks back to your site too.
3. Use free but useful keyword research tools
Business owners should know how to research for keywords because they reflect search terms from potential customers including the names of on-demand products and services. To save on keyword research, use free tools such as Google’s Keyword Planner that will require you to create an AdWords account. You can also use Ubersuggest.
4. Use free backlinks
Instead of paying someone to build links to your website, you can still get them for free. Search for crucial news articles in your niche. Most of these articles allow you to comment on them and add a link to your comment. That way, it won’t appear as spam, giving you a great backlink for free. The same may apply when you leave comments on ‘commentluv enabled blogs’ and there is an easy way to find such blogs.
The above tips will help you save money on SEO, and if you don’t have time, you can consider hiring SEO services in Singapore.